augusto pirovano: criticalcity upload
DESCRIPTION
Slides dell’intervento di Augusto Pirovano al convegno "Realizzare l’Improbabile. Il design a Milano, ascendenze e prospettive" svoltosi al Palazzo dei Giureconsulti a Milano il 7 luglio 2011.Vedi nel sito della Fondazione Bassetti il video.http://www.fondazionebassetti.orgTRANSCRIPT
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Cos’è CriticalCity Upload?
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Gioco di Trasformazione Urbana
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1territorio
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nodi
nodi urbani
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Cos’è un nodo urbano?
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100 mt.
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2gioco
le missioni
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Seppellisci qualcosa.Contatta segretamente un tuo amico
e mandagli le istruzionisu dove scavare.
TRACCE DETERMINATE
UPLOADC R I T I C A L C I T Y
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LIB(E)RO REGALO
Scrivi un tuo pensiero nella prima pagina
di un libro che ti ha fatto riflettere
e regalalo a uno sconosciuto.
UPLOADC R I T I C A L C I T Y
LIB(E)RO REGALO
Scrivi un tuo pensiero nella prima pagina
di un libro che ti ha fatto riflettere
e regalalo a uno sconosciuto.
UPLOADC R I T I C A L C I T Y
![Page 16: Augusto Pirovano: CriticalCity Upload](https://reader034.vdocumenti.com/reader034/viewer/2022051108/5463abe9b4af9f5d3f8b4612/html5/thumbnails/16.jpg)
LIB(E)RO REGALO
Scrivi un tuo pensiero nella prima pagina
di un libro che ti ha fatto riflettere
e regalalo a uno sconosciuto.
UPLOADC R I T I C A L C I T Y
![Page 17: Augusto Pirovano: CriticalCity Upload](https://reader034.vdocumenti.com/reader034/viewer/2022051108/5463abe9b4af9f5d3f8b4612/html5/thumbnails/17.jpg)
LIB(E)RO REGALO
Scrivi un tuo pensiero nella prima pagina
di un libro che ti ha fatto riflettere
e regalalo a uno sconosciuto.
UPLOADC R I T I C A L C I T Y
![Page 18: Augusto Pirovano: CriticalCity Upload](https://reader034.vdocumenti.com/reader034/viewer/2022051108/5463abe9b4af9f5d3f8b4612/html5/thumbnails/18.jpg)
LIB(E)RO REGALO
Scrivi un tuo pensiero nella prima pagina
di un libro che ti ha fatto riflettere
e regalalo a uno sconosciuto.
UPLOADC R I T I C A L C I T Y
![Page 19: Augusto Pirovano: CriticalCity Upload](https://reader034.vdocumenti.com/reader034/viewer/2022051108/5463abe9b4af9f5d3f8b4612/html5/thumbnails/19.jpg)
LIB(E)RO REGALO
Scrivi un tuo pensiero nella prima pagina
di un libro che ti ha fatto riflettere
e regalalo a uno sconosciuto.
UPLOADC R I T I C A L C I T Y
![Page 20: Augusto Pirovano: CriticalCity Upload](https://reader034.vdocumenti.com/reader034/viewer/2022051108/5463abe9b4af9f5d3f8b4612/html5/thumbnails/20.jpg)
LIB(E)RO REGALO
Scrivi un tuo pensiero nella prima pagina
di un libro che ti ha fatto riflettere
e regalalo a uno sconosciuto.
UPLOADC R I T I C A L C I T Y
![Page 21: Augusto Pirovano: CriticalCity Upload](https://reader034.vdocumenti.com/reader034/viewer/2022051108/5463abe9b4af9f5d3f8b4612/html5/thumbnails/21.jpg)
le missioni
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stilografica ignotaby gnappetta
165points
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stilografica ignotaby gnappetta
165points
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segnaletica obliquaby MACARA
190points
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segnaletica obliquaby MACARA
190points
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angoli acuti sull’industriaby LaResdòra
210points
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angoli acuti sull’industriaby LaResdòra
210points
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210points
l’eredità di Luisaby Gnappetta
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l’eredità di Luisaby Gnappetta
210points
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pubblico soggiornoby Francesca, mirandolina, Jasmine Serendipity Lauricella...
330points
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330points
pubblico soggiornoby Francesca, mirandolina, Jasmine Serendipity Lauricella...
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330points
pubblico soggiornoby Francesca, mirandolina, Jasmine Serendipity Lauricella...
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divani fluttuantiby Elfobs
235points
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divani fluttuantiby Elfobs
235points
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il suono della terraby Living Art, Niuru san, annAcRofT, BROLY, Mr.Wolf...
440points
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il suono della terraby Living Art, Niuru san, annAcRofT, BROLY, Mr.Wolf...
440points
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il suono della terraby Living Art, Niuru san, annAcRofT, BROLY, Mr.Wolf...
440points
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il suono della terraby Living Art, Niuru san, annAcRofT, BROLY, Mr.Wolf...
440points
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il suono della terraby Living Art, Niuru san, annAcRofT, BROLY, Mr.Wolf...
440points
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il suono della terraby Living Art, Niuru san, annAcRofT, BROLY, Mr.Wolf...
440points
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il suono della terraby Living Art, Niuru san, annAcRofT, BROLY, Mr.Wolf...
440points
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avete visto 7 missioni svolte
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nei primi 8 mesi di gioco sono state fatte
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8200
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3tecnologia
le missioni
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4($???)
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Come renderlo profittevole?sostenibil
e
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STEP 0
we are
here
STEP 1
STEP 2
STEP 3selling services
to cities administrations
users donations+
freemium
12 months 12-18 months ...
startupgrant
START-UP
EXPANSION
SELF-SUSTAINABILITY
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STEP 0
we are
here
STEP 1
STEP 2
STEP 3selling services
to cities administrations
users donations+
freemium
12 months 12-18 months ...
startupgrant
START-UP
EXPANSION
SELF-SUSTAINABILITY
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STEP 0
we are
here
STEP 1
STEP 2
STEP 3selling services
to cities administrations
users donations+
freemium
12 months 12-18 months ...
startupgrant
START-UP
EXPANSION
SELF-SUSTAINABILITY
![Page 55: Augusto Pirovano: CriticalCity Upload](https://reader034.vdocumenti.com/reader034/viewer/2022051108/5463abe9b4af9f5d3f8b4612/html5/thumbnails/55.jpg)
STEP 0
we are
here
STEP 1
STEP 2
STEP 3selling services
to cities administrations
users donations+
freemium
12 months 12-18 months ...
startupgrant
START-UP
EXPANSION
SELF-SUSTAINABILITY
![Page 56: Augusto Pirovano: CriticalCity Upload](https://reader034.vdocumenti.com/reader034/viewer/2022051108/5463abe9b4af9f5d3f8b4612/html5/thumbnails/56.jpg)
dominate
theworld !
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traguardi raggiunti
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rassegna stampa
+120 passaggi stampa
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VINCITOREKuBLAI AWARD ‘09
MINISTERO SVILUPPO ECONOMICO
MIGLIOR PROGETTO CREATIVODI SVILUPPO LOCALE
VINCITOREINNOVATION CIRCUS ’08
COMUNE DI MILANO
MIGLIORE STARTUP CREATIVADI MILANO E PROVINCIA
SELEZIONATO100 TALENTS
COMUNITA’ EUROPEA
SELEZIONATO FRA 100 MIGLIORIPROGETTI CREATIVI EUROPEI
VINCITOREPREMIO MERCANTI
CAMERA COMMERCIO MILANO
MIGLIOR AZIENDA NO-PROFIT DI MILANO E PROVINCIA
VINCITORETECHGARAGE 2009
TELECOM ITALIA
PREMIO DEL PUBBLICO
VINCITORETECHGARAGE 2009
TELECOM ITALIA
PREMIO WIRED
VINCITORETECHGARAGE 2009
TELECOM ITALIA
PREMIO GIURIA
premi internazionali8VINCITORE
URBAN CREATIVITY CAMP
COMUNE DI MODENA
PREMIO GIURIA
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.1 primi 8 mesi di gioco
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.1 primi 8 mesi di gioco
.2 +5000 giocatori
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.1 primi 8 mesi di gioco
.2 +5000 giocatori
.3 17,2% giocatori attivi
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.1 primi 8 mesi di gioco
.2 +5000 giocatori
.3 17,2% giocatori attivi
.4 ≈70.000 visitatori/mese
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.1 primi 8 mesi di gioco
.2 +5000 giocatori
.3 17,2% giocatori attivi
.4 ≈70.000 visitatori/mese
.5 +8200 missioni svolte
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